Ginosi Apartels is looking for a strong Senior Content Writer/ Communications Strategist with excellent verbal and written communication skills. The incumbent will be directly reporting to the Marketing Manager.
- Develop and drive the Company's communication strategy;
- Develop original SEO-friendly website content and blog;
- Write instructional video scripts;
- Help to develop and implement social media marketing strategy to increase brand exposure on key social networks;
- Collaborate with the Digital Media Producer to generate, edit and publish original and effective call-to-action video content;
- Create and manage the text of promotional materials and social media advertising campaign;
- Drive internal and external communication in order to promote and protect Ginosi's public image;
- Handle PR matters and respond to sensitive customer reviews;
- Respond to media inquiries and manage press relations;
- Proofread English language texts for internal and/ or external communication;
- Write in-house articles and act as a chief editor for the Ginosi Gazette (internal newsletter).
- Excellent command of English language;
- Solid understanding of writing style, structure and methodology;
- MA in Creative Writing (in English language), Journalism or a related field;
- BA/ MA from a university in an English speaking country is preferred;
- At least 2 years of experience in writing complex texts (analytical articles, English language movie scripts or something else of similar level of complexity);
- Experience in writing compelling product-focused content is preferred;
- Good understanding of copywriting and content marketing principles;
- Strong practical knowledge of written and verbal communication techniques;
- Solid experience in proofreading and editing;
- Work experience in SMM and familiarity with basic SEO tactics;
- Technical writing experience is preferred;
- Positive attitude and receptive attitude to change in a fast-paced environment;
- Results-driven and enthusiastic team player who motivated to take initiative and think creatively;
- Published author/ blogger with significant online following is a big plus;
- Ability to assume leadership and take an end-responsibility for an important business function (communications).
About Ginosi Apartels
Ginosi is an international short stay apartment rental company offering visitors residential apartments as alternatives to hotels.
Ginosi Apartels are the four star global standard in short-stay travel accommodations. We offer travelers the freedom of choice at an incredible value.