Overview
Responsibilities:
- Write clear, compelling copy/texts for various mediums (e.g. ads, blog posts, newsletters, etc.).
- Write high engagement social media content that reflects IDpay’s brand’s voice.
- Collaborate with Marketing, PR and Customer Experience to develop a variety of content marketing materials.
- Interpret creative direction and adapt points from creative briefs into persuasive copy/text concepts.
- Edit and proofread copy as needed.
- Use SEO principles to maximize copy’s reach.
Required Qualifications:
- Proven experience as a copywriter, preferred writing language: native Russian, English
- BA in marketing, Russian, journalism or related field
- Excellent writing ability, including the ability to write in different styles and to other people's direction
- Experience with proofreading
- Knowledge of online content strategy and creation
- Excellent writing, editing and proofreading skills
- An understanding of digital marketing and search engine optimization (SEO), experience with SEO texts
- Specific IT skills, such as an understanding of HTML or WordPress.
- Strong research, communicational skills
- Excellent time-management and organizational skills