Overview

Responsibilities:

  • Formulating Online PR plans and strategies
  • Enhancing the company’s voice and presence through online channels
  • Coordinate content creation and placement
  • Build relationships with bloggers, publishers, and journalists based on our clients’ industries
  • Research and pitch created content ideas to bloggers, publishers, and journalists
  • Learn, test, and implement new SEO content and linking best practices
  • Post original content relevant to our clients’ keywords and SEO campaigns
  • Generate ideas and conduct research for infographics, motion graphics, blog posts, and other viral content
  • Use web analytics to determine the impact of content campaigns
  • Ability to manage content creation workflow
  • Ability to think critically and creatively to pitch content based on our clients’ SEO keywords
  • Ability to meet and exceed monthly production goals

Required Qualifications:

  • Bachelor's in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business or related major
  • General web marketing experience
  • Advanced knowledge of English and Russian languages, knowledge of Spanish will be considered a plus
  • Blogging experience (Desired)
  • Solid understanding of the Internet, copywriting, customer service and Internet technologies
  • “Power” Twitter, Reddit, Instagram, LinkedIn, etc account (Ex. Defined as 500+ followers)
  • Basic understanding of keyword research and selection
  • Basic understanding of SEO
  • Basic HTML or image editing experience (Desired)
  • Outstanding written communication skills
  • Demonstrates ability to get things done
  • Continuously follows up on content placement pitches that weren’t successful the first or second time
  • Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive
  • Proven ability to manage multiple projects at a time while paying strict attention to details
  • Excellent verbal and written communications skills
  • Ability to work under high pressure
  • Natural relationship builder with integrity, reliability and maturity
  • Ability to prioritize among competing tasks