SoftConstruct is looking for a SMM Specialist/VBET.

  • Develop and execute comprehensive social media content plans and strategies to achieve company goals and objectives
  • Develop and implement cohesive brand strategies to enhance brand's presence in the gambling industry and increase brand awareness
  • Film and edit engaging reels that showcase our brand and drive engagement, leveraging popular trends and challenges.(CapCut, InShot, Adobe Premiere Rush, or similar software.)
  • Oversee PR efforts related to social media, including managing media relations, drafting press releases to amplify our brand's message
  • Stay up-to-date with current technologies and trends in social media, design tools and applications (FB, Instagram, X, YouTube, TikTok)
  • Collaborate with cross-functional teams, including marketing, compliance, and customer service, to ensure brand initiatives are aligned with business objectives and regulatory requirements
  • Analyze social media performance metrics and insights to track the success of our campaigns, identify areas for improvement, and make data-driven recommendations
Required Qualifications:
  • In-depth knowledge of the gambling industry, including market trends, regulations, and consumer behavior
  • Proven experience in social media management
  • Clear understanding of content plan creation and implementation
  • Creative thinker with a passion for storytelling and a keen eye for design and aesthetics
  • Experience filming and editing engaging content, with proficiency in video editing apps and tools and strong understanding of trends

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