Overview
- Develop and execute the strategic vision for the website product on the marketing platform. Make that vision a reality by getting buy in from key stakeholders internally and externally
- Drive quarterly roadmap planning while properly assessing impact and holding other teams accountable to committed outcomes
- Primary liaison between the product team and internal teams to identify product gaps, offer creative workarounds/solutions, develop requirements, and communicate roadmap
- Independently execute across all areas of the product lifecycle (research, concept, user stories, build, go-to-market, adoption)
- Work with clients and 3rd party integration partners in assessing needs, defining requirements and obtaining sign-off
- Work closely with our designers, engineers, product marketing and growth teams to perform UX research, design exploration, usability testing, build POCs or launch commercially available products
- Demo new features to prospects and customers, organize internal and external feedback and manage beta releases
- Manage backlog of features and enhancements for clients and communicate timing and status to internal teams and customers
- Effectively assess customer escalations, impact to roadmap and allocate resources accordingly for resolution.
- Collaborate with the QA team to prioritize product defects/bugs and provide guidance to the development team on expected behavior
- Build out the content strategy and operations capability to continuously improve and expand content in our marketing products
- 4-7 years of relevant work experience in a product management role
- Prior experience in marketing products or CRM software is a plus
- Strong analytical abilities and prior experience with building business cases, data analysis, and problem solving.
- Excellent communication, writing, and presenting skills
- Self-starter that thrives in an entrepreneurial, fast-paced environment with the demonstrated capacity to lead, motivate and work well with others
- Proven ability to multi-task and manage multiple projects at a time while paying strict attention to detail
- Intelligent, quick thinking, and fast learning team player
- 4-year degree from a top university, MBA or related graduate degree strongly preferred
