Overview
The Business Rover is looking for a The Business Rover.
Responsibilities:
- Develop digital marketing strategies and execute comprehensive campaigns
- Create engaging and relevant content for various digital channels, including website, blog, social media, email, and more. Ensure content is optimized for SEO
- Manage and grow our social media presence across platforms such as Facebook, Twitter, LinkedIn, Instagram, etc.
- Manage digital paid advertising campaigns (Google Ads, Facebook Ads, etc.), including budget allocation, ad creation, targeting, and ongoing optimization
- Monitor and analyze key performance indicators. Generate reports and provide insights to improve digital marketing strategies
- Explore and manage various online advertising channels such as display advertising, remarketing, and affiliate marketing
- Conduct A/B tests on various elements of digital campaigns to optimize performance and identify best practices
- Manage the digital marketing budget effectively, allocating resources to different channels and campaigns for maximum ROI
- Keep up with the latest digital marketing trends, technologies, and best practices to ensure your strategies remain effective
Required Qualifications:
- Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful digital marketing campaigns
- Proficiency in digital marketing tools and platforms, email marketing software, and social media management tools.
- Strong understanding of SEO, email marketing, social media marketing, and content marketing best practices
- Exceptional English communication skills, both written and verbal
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