Overview

SoftConstruct is looking for a Marketing Specialist.

Responsibilities:
  • Conduct thorough market research to identify trends, competitor activities, and customer preferences
  • Prepare detailed reports and present findings to the marketing team
  • Brainstorm and generate innovative ideas for marketing campaigns, including visuals, text, animations, and other multimedia content
  • Collaborate with graphic designers and content creators to follow up on tasks assigned
  • Ensure that all marketing materials align with brand guidelines and company objectives
  • Assist in planning and executing international expos, including developing merchandising ideas, overseeing
digital marketing processes, and managing logistics
  • Monitor and analyze digital marketing performance, including social media, email campaigns, and website traffic
  • Update and maintain website content, ensuring accuracy, SEO optimization, and alignment with marketing goals
  • Generate regular reports highlighting key metrics and performance indicators
  • Coordinate with internal teams and external vendors to manage project timelines and deliverables
  • Adapt to changing priorities and manage multiple projects simultaneously
Required Qualifications:
  • Bachelor’s degree in Business Administration, Marketing or any related field
  • At least 2 years of marketing experience preferably within the iGaming/Web3 industries
  • Fluent English is a must (written and verbal)
  • Strong understanding of digital marketing tools and platforms and SMM activities
  • Experience with market research and data analysis
  • Effective project management skills, particularly in event coordination
  • Advanced knowledge in MS office
  • Hard working, creative, detailed and result-oriented
  • Open to travel to business trips

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