Overview

– Leadership and Decision-Making Skills
– Collaborative Skills
– Results-Driven Orientation
– Problem-Solving Abilities
– Work Planning and Organizational Skills

Responsibilities:
  • Ensure alignment with the Bank’s product promotion policy and objectives
  • Identify and analyze unmet customer needs and requirements
  • Develop a comprehensive product promotion methodology
  • Utilize both internal and external sources of information to analyze customer behavior and needs
  • Oversee the product development process from strategic planning to final sales
  • Initiate and implement activities designed to enhance product marketing
  • Conduct thorough studies and monitor changes within the banking system
  • Perform analysis of digital data and relevant indicators
Required Qualifications:
  • Bachelor's degree in Marketing, Business, Finance, or a related field
  • 3 + years of product marketing experience, preferably in the banking or financial services sector
  • Understanding of banking products, customer needs, and industry trends
  • Proficiency in market research and data analysis to inform strategy
  • Proven experience in managing multiple projects simultaneously with a focus on deadlines
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