Overview
Yeremyan Projects is looking for a Head of Public Relations.
Responsibilities:
Communications
- Develop and implement a comprehensive communications strategy that supports organizational goals and objectives
- Lead the creation of compelling content for various platforms, including websites, social media and newsletters
- Ensure consistent messaging and branding across all communication channels
- Align communications initiatives with the organization’s mission, vision, values and brand’s voice
- Develop crisis communication plans and manage communications during crises
- Work with media outlets, prepare and distribute media releases, media kits, briefing documents, etc.
- Prepare and supervise the production of publicity materials, brochures, handouts, leaflets, promotional videos, etc.
- Plan and execute press events, conferences, and promotional activities
- Serve as a Company’s spokesperson
- Coordinate with internal teams and external vendors to ensure successful events
- Prepare and manage event budgets, ensuring efficient allocation of resources and cost control
- Oversee all logistical aspects of events, including venue selection, catering, transportation, and accommodations
- Collaborate with cross-functional teams to ensure cohesive messaging and branding
- Serve as a point of contact for attendees, addressing inquiries and concerns
- Collate and analyze necessary data to measure the success of campaigns/events, media coverage in achieving defined objectives
- Design and implement a CSR strategy that aligns with the organization’s values and business objectives
- Facilitate partnerships that enhance CSR initiatives and amplify impact
- Prepare regular reports on CSR activities and outcomes for internal and external stakeholders
- Communicate CSR goals, initiatives, and achievements through various channels, including social media, newsletters and press releases
- Engagement with internal/external partners
- Engage with internal and external partners including employees, customers, community partners, industry leaders and opinion makers
- Foster relationships that enhance the organization’s reputation and influence through regular interaction and responsiveness
- Regularly update internal/external partners on organizational developments, initiatives, and outcomes
- Establish metrics to evaluate the effectiveness of partners’ engagement efforts and regularly assess outcomes.
- Knowledge management/Learning
- Identify and collect valuable knowledge from various sources within the organization, including documents, processes and employee expertise
- Create and maintain a centralized knowledge repository or database that is easily accessible to employees.
- Classify and categorize knowledge assets to facilitate easy retrieval and use by ensuring that the KM systems are user-friendly
- Promote the benefits of a knowledge-driven culture and involve team members in the development and implementation of KM strategies
Required Qualifications:
- Minimum of 6+ years’ work experience in the area of Communications, PR and Marketing or previous experience that shows the use of skills necessary to execute this position successfully
- Proven track record of developing and executing successful PR strategies and action plans
- Expertise in building and maintaining relationships with media representatives
- Deep knowledge of the dynamics of Armenian traditional and nontraditional media, personalities and agendas, important political and social bloggers, trend setters, influencers, etc.
- Familiarity with digital marketing and social media platforms
- Experience in reputation management of institution and/or a given high profile personality
- Strong networking abilities to build relationships within the industry
- Exceptional storytelling and content creation abilities
- Excellent verbal, written and presentation skills in Armenian/Russian and English
- Excellent organizational, scheduling and planning skills
- Experience in hiring, training, developing, supervising and appraising personnel
- Strong problem-solving skills to navigate challenging situations.
- Ability to multi-task and work in a fast-paced environment under pressure
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