Overview

Social Discovery Group (SDG) is a group of social discovery companies. SDG solves the problems of loneliness, isolation, and disconnection – transforming virtual intimacy into the new normal. SDG’s products redefine the way people interact and connect with one another.

Responsibilities:
  • Own the creative testing framework end-to-end: hypothesis-to-verdict pipeline, data thresholds for decisions, stop-loss rules
  • Generate creative hypotheses from performance data, competitor analysis (Meta Ads Library, TikTok Creative Center) and adjacent verticals (e-commerce, gaming, dating)
  • Brief and manage designers and the AI-generation pipeline (GenAI video/image tools), then oversee testing execution with the UA team
  • Analyze creative performance by layer — hook rate, hold rate, IPM, CTR, CPA, ROAS, cohort retention — and turn results into a taxonomy/knowledge base (which themes and angles win, and why)
  • Deliver weekly reporting on the creative portfolio and drive iteration on winning concepts
Required Qualifications:
  • 2+ years in creative strategy / creative performance, ideally high-volume creative operations (hundreds/quarter) in e-commerce, gaming or dating
  • Hands-on experience with GenAI video/image tools (Seedance, Runway, Veo, Kling, Midjourney, HeyGen or similar) and understanding of which tool fits which task
  • Strong analytical skills: comfortable with large datasets, spreadsheets/dashboards, and creative performance metrics
  • Strong brief-writing skills — hypotheses, constants, references — enabling production to execute without back-and-forth
  • Working English (US market)
Benefits:
  • Vacation 28 calendar days per year
  • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave
  • Bonuses up to $5000 for recommending successful applicants for positions in the company
  • 50% payment for professional training, international conferences, and meetings
  • Corporate discount for English lessons
  • Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children)
  • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years
  • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc.
Nice To Have:
  • editing skills (CapCut/Premiere/After Effects) are a plus
Technologies:
  • Meta Ads Library
  • TikTok Creative Center
  • GenAI video/image tools
  • Seedance
  • Runway
  • Veo
  • Kling
  • Midjourney
  • HeyGen
  • CapCut
  • Premiere
  • After Effects
Note:

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