Overview
Digitain LLC is looking for a Digital Marketing Manager | Imagine Live.
Responsibilities:
- Manage Digital Campaigns: Oversee online advertising efforts across platforms like LinkedIn, Google Ads, and Meta (Facebook and Instagram) to achieve marketing objectives.
- Generate Leads: Develop targeted strategies to attract and convert potential clients into long-term partners through digital channels.
- Track and Analyze Performance: Monitor campaign metrics such as CTRs, conversions, and ROI; use data to improve results.
- Optimize Campaigns: Refine ad creatives, landing pages, and targeting using A/B testing and insights to maximize engagement and conversions.
- Collaborate with Teams: Work closely with content, design, and product teams to ensure campaigns align with brand messaging and overall goals.
- SEO & SEM: Optimize website and content for search engines while managing paid search campaigns to boost visibility and reach.
- Develop Retargeting Strategies: Create and manage retargeting campaigns to re-engage potential clients who didn’t convert initially.
- Affiliate & Influencer Integration: Support affiliate and influencer marketing efforts by ensuring they align with overall digital strategies.
- Budget Management: Allocate and oversee the digital marketing budget effectively to maximize ROI.
- Monitor Industry Trends: Stay updated on the latest digital marketing trends, tools, and techniques to maintain a competitive edge.
- Report and Recommend: Provide regular reports on campaign performance and offer actionable insights to improve future efforts.
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