Overview

SoftConstruct is looking for a Head of Digital Marketing.

Responsibilities:
  • Develop and implement a comprehensive digital marketing strategy aligned with company goals
  • Manage the digital marketing budget and ensure maximum ROI across campaigns
  • Oversee SEO, SEM, PPC, social media, content marketing, and email campaigns
  • Lead, mentor, and manage the digital marketing team to achieve departmental KPIs
  • Analyze performance metrics and generate actionable insights to optimize campaigns
  • Stay updated on digital marketing trends and implement best practices
Required Qualifications:
  • Bachelors degree in Marketing, Business Administration or related field
  • At least 5 years of experience in digital marketing with at least 3 years in a leadership role
  • Expertise in Google Analytics, Google Ads, and other digital marketing tools
  • Good knowledge of English and Russian
  • Strong analytical, communication, and leadership skills
  • Excellent time management and organizational skills
  • Previous experience working in the iGaming/Web3 industry is a big advantage
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