Overview
INGO is looking for a Marketing specialist.
Responsibilities:
- Develop and write clear, compelling copy for various mediums such as advertising, websites, brochures, social media, and company communications
- Ensure a consistent brand voice across all channels and materials
- Manage social media accounts and content, engaging with users, and promoting brand-focused interactive and engaging content
- Oversee additional marketing projects, such as email, sms and other campaigns ensuring they meet the company’s standards and deadlines
- Collaborate with design and marketing teams to produce cohesive and innovative content
- Manage public relations tasks including media interactions, press releases, and public statements to enhance brand visibility and maintain a positive public image
- Monitor public and media perception of the brand through regular analysis and adjust strategies accordingly
- Other duties assigned
Required Qualifications:
- Proven experience in copyrighting, marketing, or public relations
- Excellent writing, editing, and proofreading skills with a keen eye for detail
- Advanced knowledge of Armenian, Russian and English
- Strong creative thinking skills and the ability to think conceptually and broadly about marketing and branding
- Skilled in content management systems and social media platforms
- Familiarity with CRM software, email marketing tools
- Strong organizational skills and ability to prioritize tasks effectively in a fast-paced environment
- Ability to collaborate effectively within a team environment
- Demonstrated initiative
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