Overview
We are looking for a User Acquisition Manager (Mobile).
Responsibilities:
- Facebook Ads/TikTok Ads campaigns launch and optimization
- Reporting and analysis of advertising campaigns; project & audience analytics via AppsFlyer, internal BI and other tools
- Channels scaling with target LTV/CPA level, improve CPA and other key metrics
- Testing new creative concepts, targetings and ad types
Required Qualifications:
- Successful performance user acquisition for mobile apps 2+ years: Facebook (Meta), Tik Tok Ads (obligatory)
- You understand how advertising platforms work, know what unit economics are, and can break down how sales funnel metrics affect profitability
- You understand the specifics of install tracking and working with MMPs such as AppsFlyer, and you can explain how SKAdNetwork works
- Fluent Russian, English B1+
Benefits:
- Vacation 28 calendar days per year
- 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave
- Bonuses up to $5000 for recommending successful applicants for positions in the company
- 50% payment for professional training, international conferences, and meetings
- Corporate discount for English lessons
- Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children)
- Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years
- Internal gamified gratitude system: receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc.
Nice To Have:
- Google Ads
- Snapchat
- Apple Search Ads
- DSPs
Technologies:
- Facebook Ads
- TikTok Ads
- AppsFlyer
- BI
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