Overview

SQUARE SIGNS ARMENIA is looking for a Social Media Manager.

Responsibilities:
  • Perform research on industry trends, audience preferences and competition in the US market, discover target audiences, social media communities, influencers, etc
  • Design and implement social media strategy and daily content plan to engage target audiences & industry experts, engage new followers, promote our company products, increase traffic through planned daily posts and activities
  • Manage company social media pages in FB, Instagram, Twitter, LinkedIn, TikTok, Youtube, Pinterest and others
  • Prepare briefs and requirements for copywriters and creative team (designer, photo, video) and coordinate its preparation
  • Plan and manage paid campaigns and ads, present budgets and measurement metrics, report on efficiency
  • Participate in e-commerce performance monitoring through various tools to be informed of other channels performances, ads campaigns, SEO campaigns
  • In cooperation with customer support manager, organize and monitor the customer support process through social media
  • Suggest and implement new features, social media management (SMM) systems and marketing automation tools/software
  • Collaborate with other teams to ensure brand consistency
  • Prepare ongoing reports and analysis
Required Qualifications:
  • BSc degree in Marketing, Business Administration, Economics or other relevant fields
  • Proven work experience as a Social Media Manager for projects targeting US market and e-commerce platforms
  • Experience of managing monthly ads budgets of 3000$+
  • Strong success track of managing ad campaigns in Facebook, LinkedIn, Pinterest, Youtube to find highly converted and affordable traffic source for our e-commerce
  • Advanced knowledge of overall digital marketing and e-commerce metrics, basic knowledge of Google Analytics and SEO
  • Great analytical and reporting skills to identify meaningful and actionable insights from all digital marketing data and turn them into an action plan
  • Highly organized and able to manage multiple projects at once
  • Excellent verbal and written skills of English

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