Overview

We’re looking for a hands-on Finance Manager to lead finance across our four DTC brands. You’ll own the close, forecasting, payments, reporting and financial controls. You’ll also improve the systems behind the work, using AI and automation to reduce manual tasks, strengthen reporting and support better decisions.

Responsibilities:
  • Own the annual budget, rolling forecasts and group financial model.
  • Translate brand, marketing and operations plans into clear financial targets.
  • Analyse performance across revenue, gross margin, marketing spend and cash.
  • Explain what changed, why it changed and what action should be taken.
  • Track contribution margin, CAC, LTV, payback, AOV, repeat rates and returns.
  • Understand profitability by brand, channel, product and SKU.
  • Identify where margin is being lost across COGS, fulfilment, shipping, fees, discounts and refunds.
  • Support inventory and purchasing decisions with cash and margin analysis.
  • Run the weekly, monthly and annual close across all entities.
  • Produce accurate brand-level and consolidated financial statements.
  • Manage intercompany accounting, shared-cost allocations and multi-currency consolidation.
  • Prepare management reporting, dashboards and shareholder materials.
  • Own cash forecasting, vendor payments and approval workflows.
  • Manage banking relationships and payment processor reconciliations.
  • Monitor liquidity and flag funding needs early.
  • Improve working capital through better payment terms, collections and inventory planning.
  • Improve the finance stack by connecting commerce, accounting and BI systems.
  • Identify and implement practical uses of AI across the finance function.
  • Use AI and automation to improve reconciliations, forecasting, reporting and anomaly detection.
  • Reduce manual spreadsheet work while maintaining strong review and approval controls.
  • Help the wider team adopt new tools safely and effectively.
  • Put clear, proportionate financial controls and policies in place.
  • Coordinate accountants and advisers across tax, VAT or sales tax, statutory reporting and audit.
  • Take ownership of deadlines and ensure external advisers receive accurate information on time.
  • Maintain sound controls around confidential and commercially sensitive information.
  • Manage and develop the Finance Specialist.
  • Help define and hire the finance team as the portfolio grows.
  • Work effectively with colleagues across different countries, cultures and time zones.
  • Lead the finance workstream for a future transaction, working directly with the CEO.
  • Prepare the business for financial due diligence and quality-of-earnings reviews.
  • Ensure reporting, controls and supporting documentation are transaction-ready.
Required Qualifications:
  • At least 6 years of finance experience, preferably in e-commerce, DTC, retail or consumer goods.
  • Experience owning the full close and reporting process across multiple entities.
  • Strong financial modelling skills, including building driver-based models from scratch.
  • Hands-on experience with QuickBooks, Xero, NetSuite or similar systems.
  • A solid understanding of DTC unit economics and product-level profitability.
  • Experience with BI tools such as Looker, Power BI or Tableau.
  • Practical AI and automation expertise, with strong judgment on impact, accuracy, security, and oversight.
  • Excellent written and spoken English.
Benefits:
  • Paid days off, medical insurance, 13th salary, wellness benefits, and referral bonuses.
  • A collaborative, supportive environment where your ideas and professional growth are highly valued.
Nice To Have:
  • A professional qualification; CFA is preferred.
  • International group structures, cross-border transactions or indirect tax.
  • Finance automation and systems integration.
  • Sell-side transactions, due diligence or quality-of-earnings reviews.
  • Taking ownership, not waiting for instructions
  • Being accountable for results, not just effort
  • Being willing to grow, learn, and improve constantly
Technologies:
  • QuickBooks
  • Xero
  • NetSuite
  • Looker
  • Power BI
  • Tableau
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