Overview
We are seeking a skilled Market Researcher proficient in both quantitative and qualitative methodologies to join our team. As a Market Researcher, you will play a key role in analyzing products, markets, and competitors to provide actionable insights.
Responsibilities:
- Design and conduct market research projects, including surveys, focus groups, user testing and data analysis
- Analyze data to identify trends, opportunities, and areas for improvement
- Create reports and presentations to communicate findings to stakeholders
- Collaborate with cross-functional teams, including product development and marketing
- Stay current with industry trends and market developments
- Provide actionable insights and recommendations to inform business decisions
Required Qualifications:
- Bachelor's degree in Market Research, Sociology, Business, or a related field
- At least 2 years of experience in market research
- Strong analytical skills and experience using data analysis tools and software, such as Excel and SPSS
- Knowledge of market research methodologies and best practices
- Excellent written and verbal communication skills, with the ability to present complex information in a clear and concise manner
- Ability to work independently and as part of a team
- Strong attention to detail and organizational skills
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