Overview
SoftConstruct is looking for a Social Media Marketing Manager.
Responsibilities:
- Develop and implement a social media strategy to increase brand awareness and engagement on different platforms
- Create, write, and strategize the brand's visual identity for social media platforms
- Generate, edit, publish, and share content daily across all social media channels
- Collaborate closely with the design and media production teams to create engaging social media content.
- Collaborate with influencers, creators, and key opinion leaders within the Web3 and crypto communities to amplify reach and credibility
- Manage budgets for social media advertising in alignment with business objectives
- Track, analyze, and optimize content performance using analytics tools, providing data-driven recommendations for future campaigns
- Work with the business development and partnerships teams to enhance brand visualization and updates on social media
Required Qualifications:
- Bachelor's degree in Marketing, Business Management or related field
- At least 2 years of working experience in social media marketing and digital media
- Proficiency in English, and knowledge of any other language is a plus
- Solid knowledge of Google Analytics and social media platforms
- Good knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking skills
- Good time management and organizational skills
- Quick learner and adaptable to changes
- Initiative in continuous learning and professional growth
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