Overview

“SoftConstruct LLC” is looking for a “Casino Product Marketing Manager/VBET”.

Responsibilities:


- Develop localized activities for promoting Casino products in different markets, by infusing marketing data and strategic insights
- Collaborate closely with Business Development, Product and other key internal units to define the strategy and roadmap for VBET’s game-changing growth initiatives
- Deep understanding of Casino products, their strategies and markets through research and customer analysis
- Learn and implement advanced product marketing best practices, track and understand trends and their prospects
- Product presentation & go-to-market strategies: coordinating product positioning processes, product messaging,value propositions & marketing content
- Monitor the markets and ensure that the Casino products are always competitive at a product marketing level
- Organize planning of product marketing including product launches, promotion campaigns, events, and pricing actions
- Harmonize c ommunication with main targets: acquisition leads and retention of existing customers
- Leverage data to identify opportunities, failures, and priorities; measure impact and communicate blockers to stakeholders Participate in product marketing processes development processes that enable teams to build and innovate quickly while operating efficiently

Required Qualifications:


- At least 3 years of relevant product-marketing/marketing experience
- Betting and gambling industry knowledge
- Excellent attention to detail, ability to prioritize, and outstanding organization skills
- Demonstrated success in a product marketing specialist role in a high-growth tech company with heavy emphasis on growth strategy, analytics and marketing
- Passion for Casino products and understanding of domestic and international trends
- Must be ambitious, driven to succeed and possess a passion for the business
- High level of flexibility and adaptability to maneuver in a very dynamic environment
- Proficiency in English, knowledge of other languages is an advantage