Digital Media Buying Specialist

- Act as the Digital media expert for Worldwide labels, buying, optimization, reporting and negotiating with partners
- Plan and manage paid campaigns across DSPs, GoogleAds, Yandex Direct or other PPC platforms
- Monitor Digital media buys to ensure all brand safety, ad fraud, and viewability standards are met or exceeded
- Research and record trends, innovations, and changes that affect media buying
- Implementing test initiatives such as landing page, A/B testing, multivariate testing, offer testing
- Provide recommendations on Ad, landing pages, websites, and overall user experience to optimize conversion cost
- Organize the creation of visuals and creative assets for the placements for all the acquisition channels

- Bachelor’s degree in Business Administration, Marketing, or any related field
- At least 2 years of experience in Digital Media Buying or PPC Advertising
- Demonstrated B2C direct experience with analytics and reporting tools
- Understanding of digital marketing and advertising trends and industry, best practices and ability to implement across programs
- Knowledge of English is required, and any other language is a plus
- Ability to work in a fast-paced team environment
- Exceptional project management skills and attentive to detail
- Knowledge in PPC or DSP platforms
- Ability to work with digital analytics tools tools such as Google Analytics, Appsflyer, Kochava, Voluum, Keitaro(or similar trackers)